A lifestyle destination with an international atmosphere
Sturegallerian is located in downtown Stockholm, between Stureplan and Grev Turegatan. It’s an ever-changing destination with a curated selection of lifestyle goods, restaurants, and havens for health and well-being. The international atmosphere and the ancient architecture have made the Sturegalleria a popular meeting place for over a century. The team at Sturegallerian asked Grand Public to rework the brand identity, adding distinct and ownable visual assets. In addition, they needed guidelines on how to work with their visual identity to achieve a uniform impression of the brand, regardless of context and platform. Sturegallerian also asked us for an overarching creative concept as a foundation for brand building and communication across all touchpoints.
We’ve added Grand Publics touch to Sturegallerian's web, social media, physical environments, printed advertising, logo, color palette, typography, imagery, patterns, presentations, gift cards, bags, and more.